2024
Social Media
Storytelling Experiment
“Be a Runner to stop the Running” was a personal social media experiment, designed with the intention of creating “slow spaces” on fast-moving platforms such as TikTok.
The project aimed to encouraged people to step away from the city’s frenetic pace and reconnect with nature, using short immersive video content that gradually shifted from quick-speed city footages to quite & peaceful environments.
The initiative last for more than one year on social media platform and it gained people interaction and interest.
By doing this project, I realized also the importance of bringing those “slow spaces” into the real life. Offering a concrete opportunity to slow down and follow a more natural rhythm. That’s why I end up creating Re-Connect.
Will this social media storytelling come back in the future?
Maybe. Stay tuned! 🌿